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Ram Trucks' 2023 Super Bowl ad parodies pharmaceutical commercials, featuring electric vehicle owners discussing problems they had with their pickup trucks.

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Premature electrification without sufficient electrical infrastructure upgrades can put stress on the grid and result in problems like power outages or overloads. To meet the increased energy demand responsibly, it is crucial to find a balance between the adoption of electric vehicles, investments in renewable energy sources, and.

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Ram's "Premature Electrification" Was the Perfect Ad for the Wrong EV Future The Super Bowl spot spoofed erectile dysfunction drugs to promote the 1500 REV, an upcoming electric pickup truck. By Alex Lauer @alexlauer. February 13, 2023 1:04 pm.

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By. Amy Danise. Editor. Francois noted that, while Ram has demonstrated a concept BEV, the Ram 1500 REV featured in "Premature Electrification" is the world's first glimpse of the actual.

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"Premature Electrification" was created by the Ram Truck brand in partnership with Chicago-based agency Highdive and award-winning director Ric Cantor and was produced by Interrogate. Ram Truck Brand In 2009, the Ram Truck brand launched as a stand-alone division, focused on meeting the demands of truck buyers and delivering benchmark.

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Mom, 38, Dies of Ovarian Cancer—How Her Dying Wish Wiped Millions in Debt. Ram Trucks "Premature Electrification" Super Bowl 2023 commercial. We've got you covered on all the best Super Bowl.

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Ram explores premature electrification for Super Bowl. Today, Ram unveiled its highly anticipated all-new Ram 1500 REV battery-electric truck for the first time today as part of the brand's Big Game efforts. The commercial also signaled the official opening of customer reservations for a place in line to per-order the truck at RamRev.com .

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Ram's 60-second Super Bowl ad, called "Premature Electrification," uses sexual innuendos and a style that mocks pharmaceutical advertising in a move to plug its forthcoming electric Ram 1500.

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The commercial mimics an entirely different type of TV ad, teasing viewers about their "premature electrification" and the solution to their problem — one that, in this case, comes in the form.

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Premature Electrification. Ad Breakdown. 22. Final ranking out of 51. 5.46. Average panel rating out of 10. 0. Total views. Ram arrives on the Super Bowl commercial stage with this 60-second ad that takes a humorous look at consumers' concerns about keeping the spark alive…in their EV.

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Ram's 2023 Super Bowl commercial presents the 2025 Ram 1500 REV as the cure for 'Premature Electrification.'

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Earlier today, the RAM brand took the wraps off of its production Ram 1500 REV battery-electric pickup truck. The highly-anticipated truck will make its television debut in a 60-second commercial that will air early in the fourth-quarter of Super Bowl LVII, tonight! The commercial, "Premature Electrification," has been released already on RAM's social media channels and features Emmy-nominated.

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Starring in the brand's 60-second television Big Game commercial cheekily called "Premature Electrification" (embedded above), the Ram 1500 REV doesn't quite look like the production version of.

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Credit: Ram. Ram's 60-second Super Bowl ad, called "Premature Electrification," uses sexual innuendos and a style that mocks pharmaceutical advertising in a move to plug its forthcoming.

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The 'Premature Electrification' ad was not only hilarious, but it also signaled the opening of customer reservations for the Ram 1500 REV. The Super Bowl has become as much about the ads as it has the football teams. Every year over 100 million people tune into the game. Some have a rooting interest in the contest.

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The ad, called "Premature Electrification," spoofs ads for male sex-enhancement drugs, as well. The 60-second commercial also debuts the production version of the Ram 1500 REV electric pickup that.

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